1. Word cloud
120 seconds
In a few words, how would you define your personal brand?
2. Slide
60 seconds
Personal branding is the practice of creating a recognizable public persona. Your personal brand is your unique identity that sets you apart from others. This identity can be used to your advantage when marketing yourself for a job or other opportunities.
Discovering Your Personal Brand
3. Slide
60 seconds
Personal branding is the practice of creating a recognizable public persona. Your personal brand is your unique identity that sets you apart from others. This identity can be used to your advantage when marketing yourself for a job or other opportunities.
Discovering Your Personal Brand
4. Slide
60 seconds
Personal Brand: A personal brand is an individual's reputation and identity that is developed by their professional and personal activities, accomplishments, and associations. Brand Awareness: Brand awareness is the extent to which customers can recognize, remember, and understand a brand. Brand Loyalty: Brand loyalty is a customer's preference for one product or service over another, based on brand recognition, personal experience, or positive associations.
Concepts:
5. Slide
60 seconds
Personal branding is a valuable tool for job seekers. It helps them to differentiate from others and stand out from the competition. Your personal brand is created by the stories you tell about yourself, and the stories others tell about you. You can use social media to showcase your brand and increase your visibility to potential employers.
Did you know?
6. Open question
300 seconds
What is the importance of establishing a personal brand in the age of digital media?
7. Open question
300 seconds
What characteristics of your personal brand do you believe will be the most effective in marketing yourself?
8. Open question
300 seconds
What qualities do you possess that you could use to create a positive personal brand?
9. Open question
300 seconds
How will you use your personal brand to differentiate yourself and stand out from your peers?
10. Drawings
450 seconds
Brain break: Draw a chicken dressed as a superhero fighting an evil carrot
11. Drawings
1260 seconds
Question: What is my personal brand in marketing? Clues: • Think about how you want the world to see you and your values. • Identify what makes you unique from your peers. • Research what other brands are doing that you admire. In pairs: Select and solve one of the tasks: A. Work in pairs to create a drawing based on your personal brand. B. Explain your solution to your peers.
12. Poll
60 seconds
What is a personal brand?
- The logo and visual identity of a person
- A unique selling proposition of an individual
- Social media profiles of an individual
- Marketing tactics used by individuals
13. Poll
60 seconds
Why is personal branding important in marketing?
- To attract potential employers
- To create viral content
- To increase sales and revenue
- To differentiate oneself from competitors
14. Poll
60 seconds
Which one of the following statements is true about building a personal brand?
- It is not necessary for job seekers.
- It involves showcasing your skills, values, and expertise.
- It focuses solely on social media presence.
- It requires copying someone else's brand.
15. Poll
60 seconds
What can be considered as elements of a personal brand?
- Physical appearance only
- Number of social media followers
- Personal values, passion, and expertise
- Job title
16. Poll
60 seconds
How can you develop your personal brand?
- Attend networking events regularly
- Follow trends blindly
- Identify your unique qualities and strengths
- Copy someone else's branding strategy
17. Open question
180 seconds
Work together in pairs: What steps have you taken to create and cultivate your personal brand?
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