What is the topic of the Forbes article?
In 2015, Volkswagen was accused of cheating emissions tests in the US. This incident shed light on Volkswagen's failure to uphold its corporate responsibility to the environment and public health. The scandal led to a major drop in the company's stock prices and reshaped the public's view of the company.
Volkswagen and the Failure of Corporate Social Responsibility (Forbes, 2015)
Corporate Social Responsibility (CSR) Volkswagen Emissions Scandal Environmental Damage
Volkswagen was the first company to introduce the concept of Corporate Social Responsibility (CSR) in the automotive industry. The failure of CSR was due to the fact that Volkswagen had failed to comply with the CSR standards set by the European Union. Volkswagen attempted to increase its Corporate Social Responsibility by making sure that all their vehicles were certified by the European Union as being environmentally friendly.
Did you know?
How did Volkswagen's failure in corporate social responsibility affect its brand reputation?
What measures can organizations take to ensure that they are not failing in corporate social responsibility?
What lessons can be learned from Volkswagen's failure in corporate social responsibility?
What do you think Volkswagen should have done differently to ensure that corporate social responsibility was successful?
Brain break: Draw a dinosaur wearing roller skates and playing a guitar at a beach party
Question: How did the Volkswagen scandal in 2015 illustrate the failure of Corporate Social Responsibility? Clues: • The scandal involved the company's emissions standards. • Volkswagen was found to have cheated the emissions tests. • The company was found to have used software to deceive the emissions tests. In pairs: Select and solve one of the tasks: A. Explain the details of the scandal and how it impacted Corporate Social Responsibility. B. Discuss how the scandal could have been avoided and how it could have been handled differently.
According to the Forbes article, when did the Volkswagen emissions scandal occur?
What was the main cause of the Volkswagen emissions scandal?
- Manipulation of emission tests
- Faulty manufacturing process
- Lack of corporate social responsibility policies
- Competition from other car manufacturers
How many vehicles were affected by the Volkswagen emissions scandal?
- Approximately 11 million
- Approximately 5 million
- Approximately 20 million
- Approximately 2 million
What was the immediate impact of the scandal on Volkswagen's stock price?
- It remained unaffected
- It experienced a slight increase
- It plummeted significantly
Which term best describes Volkswagen's approach to corporate social responsibility prior to the scandal?
- Exemplary and responsible
- Average and satisfactory
- Inadequate or lacking
Work together in pairs: What measures could Volkswagen have taken to prevent the failure of their corporate social responsibility efforts?