Television: A technology used for broadcasting and receiving moving pictures and sound over a distance by wire or radio. Radio: A technology used for transmitting sound or other signals by modulation of electromagnetic waves. Internet: A global system of interconnected computer networks that use the standard Internet protocol suite (TCP/IP) to serve billions of users worldwide.
Concepts:
Media is a form of communication used to reach a large audience. Common types of media include television, radio, newspapers, magazines, movies, and the internet. Each type of media has its own strengths and weaknesses in terms of how it can be used to communicate messages.
Media and its Types
is consist of paper and ink, reproduced in a printing process that is traditionally mechanical. The publishing industry, a synonym with print media, could be classified in general terms into three distinct categories: Newspapers, Magazines, Books.
Print media
It took about 150 years from the invention of printing press in the middle of 15th century that the world witnessed first regular publication which could be defined as a newspaper. Alfred Harmsworth (later Lord North cliffe) develops the first tabloid newspaper, the Daily Mirror, in London.
Newspapers
Here is a brief account of some popular papers: 1621 ---- In London, the newspaper Courante is published. 1631 ---- The Gazette, the first French newspaper, is founded. 1639 ---- First American colonial printing press. 1645 ---- World's oldest newspaper still in circulation, 1690 ---- Public Occurrences is the first newspaper published in America when it appears in Boston. 1844 ---- Telegraph is invented
Newspapers
is a periodical publication containing a variety of articles, generally financed by advertising, purchased by readers, or both. Magazines are typically published weekly, biweekly, monthly, bimonthly or quarterly, with a date on the cover that is later than the date it is actually published. They are often printed in colour on coated paper, and are bound with a soft cover.
Magazine
Art magazines Business magazines Computer magazines Health and fitness magazines History magazines Humor magazines Inspirational magazines Men's magazines Women's magazines Luxury magazines News magazines Online magazines Pulp magazines Pornographic magazines Regional magazines Satirical magazines Teen magazines Consumer magazines
Types of magazines:
Brain break: Create a drawing of a surrealist landscape featuring a cityscape of buildings.
is a collection of paper, parchment or other material with a piece of text written on them, bound together along one edge, usually within covers. Each side of a sheet is called a page and a single sheet within a book may be called a leaf. A book is also a literary work or a main division of such a work Books became part of the mass media after the printing process was invented.
Book
refer to media such as radio and television that reach target audiences using airwaves as the transmission medium. Television- The principal source of information and entertainment for people exposed to mass media. It is believed to be the most authoritative, influential, exciting medium for reaching very large audience. Radio- Is a premier mass medium for users and advertisers. It has a wide spread reach and delivers the ad message to a large number of people across the length and breadth of a country.
Broadcast media
are content-organized and distributed in digital platforms. Cinema and Video advertising- Cinema is a popular source of entertainment comprising of audience from all classes and socio - economic groups of society. Internet- a worldwide medium that provides means of exchanging information through a series of interconnected computers.
New media or Social media
is the co-existence of traditional and new media; the coexistence of print media, broadcast media, the Internet, mobile phones, a well as others, allowing media content to flow across various platforms creating a digital communication environment.
Media convergence
The first newspaper was published in 1690 in Boston. The oldest known film was made in 1888 by Louis Le Prince. The first radio was invented by Guglielmo Marconi in 1895.
Fun facts:
How do you think social media is affecting our culture?
Which of the following is not a type of media?
- Radio
- Television
- Newspaper
- Candy
What does 'media' refer to?
- Different kinds of communication
- A type of computer software
- A type of clothing
- Something used to cook food
What are some examples of social media?
- Facebook
- Instagram
- Skype
- Candy Crush